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IPM is at the core of food safety strategies to ensure pesticide residue compliant products. ITC Spices' IPM model promotes a corrective approach for pest management through a combination of physical and cultural interventions to reduce agrochemical consumption.
The ICM framework is a preventive approach to reduce pest incidence by boosting plant immunity through agronomical interventions. It helps to enhance productivity, reduce cultivation costs and increase profitability.
In view of the fact that the overwhelming majority of Indian farmers have small landholdings, ITC Spices has embarked on a strategy of village adoption - engaging with all farmers in selected villages to ensure that its interventions attain economies of scale. Read More
ITC Spices integrates multiple interventions in ICE villages to support them to be economically, ecologically, socially sustainable. ITC's close collaborative relationship with agricultural communities across India has enabled it to build an unmatched "trust equity" with farmers - uniquely positioning it to implement large scale technological interventions and provide customised solutions to diverse challenges.Read More